Competition in the fashion industry is cutthroat. The e-marketing fashion space is dominated by Amazon, which is not your usual two pence competitor; they’re one of the most recognizable brands internationally. The American consumer satisfaction index revealed that Amazon was the most popular company in America in 2014 based on more than 70,000 interviews. Currently, it commands 20% of the online fashion market.
In only three years, Kate Hudson’s Fabletics has claimed a seat at the table with the big boys. Building a $250 million business in such short time is no small feat, but Kate Hudson’s has done it. They have positioned themselves as a high-value brand and using a mix of customer focused strategies, they have found success both online and in their physical stores. One strategy that is working for them is reverse showroom technique
Showrooming has been a threat to many real businesses. It entails a situation where customers visit multiple online stores with the intent of researching on quality and prices and then buying where the prices are the fairest. Kate Hudson’s Fabletics has found success with reverse showroom technique because they established an online shopping website early enough that has enabled them to create effective customer relations and brand loyalty.
Fabletics creates a membership through a subscription that allows them to offer personalized services. As much as 50% of the people who walk into their physical stores are already members. It is not hard to believe that another 25% of the other walk-in customers become members because Kate Hudson’s online presence has enabled to them to know what their customers want which is what they stock in their physical stores.
Kate Hudson had done her research before she started Fabletics and she seems to realize what people want. Fabletics sells athletic and leisure clothing through its online and physical stores and relies on the information they gather from their subscribers to know the local markets and to position themselves strategically. They have been able to build customer loyalty by offering high-quality cloth wear at much lower prices than their competitors.
This model has worked so well for Kate Hudson’s Fabletics that they are adding more physical stores to their sixteen current ones. They have already set base in places like California, Illinois, Florida and Hawaii. Like other companies such as Warby Parker and Bonobos, Fabletics is combining high-quality products with data science among other cutting edge strategies to compete effectively with Amazon.
Seven years ago, EOS lip balm, an egg-shaped container of natural, organic lip balm was introduced to the market with unexpected success. The creators of this product took the time to research a market that was otherwise overlooked to expose any vulnerabilities and found that this over-played market was ripe with opportunity.
This opportunity was born out of potential competitors assumption that the lip balm market was saturated and therefore and new product was doomed to fail. However, Sanjiv Mehra, EOS co-founder and partner, spent time to better understand the lip balm market and found that even popular products on Amazon like Chapstick and Burt’s Bees were resting on their laurels when it came to the product.
Devoted research found that lip balm is for women and aimed to design a balm that could please all five of the senses. Creators wanted something new that would be more than a fad and once they had an incredible balm, their secret weapon was millennial pop culture. Advertising traveled through Youtube, Facebook (https://www.facebook.com/eos/), and Instagram via fashion bloggers who fell in love with EOS and put a spell on their viewers too.
The evolutionofsmooth pod is adorable to look at and the shape feels good in your palm and is suggestive of a balm pot without the mess. It has a pleasing taste when you lick your lips and smells unique and natural. There is even a satisfying tiny “click” when the pod is closed. This is one egg, that like their company tag line states, will make you smile.
There are thousands of women around the world that are currently using Lime Crime. The founder and CEO of this exhilarating collection of eye shadows and lipsticks, Doe Deere, has recently been named female entrepreneur of the year. Her makeup creates a color revolution that leaves girls and guys feeling unapologetic about the choices.
Her makeup was one of the first to offer the velvetine matte and a superfoil base. More importantly, their products go on with a one of a kind moisture that dries to a perfection. They offer beauty products that are affordable on all budgets.
Have you wrestled with the decision of boring dull cosmetics or pricey advertised beauty products? According to Doll Skill, Lime Crime offers a 95% organic, hypoallergenic free line of cosmetics that is goes on easy and silky smooth on the skin. Love the skin you’re in and find the freedom of color choices that include distinct colors like Mint Kisser, Purple Sorbet, and Radical Metallic. Your makeup gives you the option of bold new colors that will transition your everyday makeup routine, giving you versatility and a great way to transform from a day to night look.
Your favorite celebrities have chosen their cosmetics 10 to 1 because they are waterproof and hold extremely well under the camera lights. Their velvetine matte line is smooth to the touch. Get the luxury of having to do far less touch-ups throughout the day. They’re proud to have a vegan collection of cruelty free products.
They offer magical colors that gives you the freedom to be you. Visit their exclusive website and have their products shipped to your door. They offer free shipping on all orders over $50 and many promotional offers for first time orders.
There are YouTube tutorials from actual users of Lime Crime products. They give you creative ways to mix, match, blend, and accessorize their makeup. They inspire you to be creative with their cosmetics, giving it a fair opportunity to accent a new hairdo or outfit. All your friends will want to know who does your makeup, believing you spent a fortune.
I was given a Magnises Black Card membership by my best friend, who already has a membership of her own. I noticed that whenever we would go to certain places, she was getting discounts, and I wondered where they were coming from. She explained to me about the card, but I never thought about getting a membership, but now, I couldn’t do without one. I’ve been a member for just under six months, and even though I haven’t paid for the membership out of my own pocket, it’s definitely paid for itself. I like going to nightclubs all the time, and I can easily go to a club up to three times a week.
Since I’m a club head, I chose to add the ClubPass to my Magnises account, which has been so amazing because I’ve been able to cut to the front line, I always gain entrance to every club that I choose to visit, and I visit a lot of clubs around New York City. Even the hottest club had a rapper performing there, and everyone had to stand in line to gain entrance, but a lot of people were turned away. I was so surprised that my Magnises credentials were able to get me through the door to see the rapper.
Some other great perks that I’ve enjoyed while using the card is the alcohol bottle service, which has been fantastic. I can purchase a bottle to get another one free, depending on where I go, which not only saves me money but makes the membership so useful. I’ve been to all types of restaurants that I used to have a hard time getting a reservation to, but my Magnises card got me through the door. I also was able to obtain discounts at these great restaurants too.
One particular pass I also decided to add to my Magnises account in the HotelPass because I may have times when I need to stay in a hotel around the city because I’m traveling or because I had too much to drink and won’t be able to make it home. The Dream Hotel is the one I stay at the most, and I get such great discounts to stay there that I frequent the hotel at least a couple times a month. I’m paying as little as $79 for my luxury room, and I even received upgrades in the past for free.
I almost feel guilty that my friend bought me the membership, but when my renewal date comes around, I will be paying for it myself because I am sold on Magnises and its benefits. I’ve been to several of the Magnises members-only parties because they have been extremely beneficial to me and the work that I do. I met a guy at one of the parties who worked in industry I was interested in getting into, and he gave me such valuable information that it made my night and was able to give me some perspective.
Ladies, don’t we do enough damage to hair on a daily basis by constantly running blow-dryers, plugging in heated styling tools and coloring with ammonia and peroxide?
Then, when you go to shampoo, condition and deep treat your tresses, you’re piling on chemicals like nasty sulfates. Do you really want all those synthetics abusing your mane?
WEN Hair By Chaz offers a totally different and rewarding experience for hair of any type and texture found on the planet. Curly, pin straight, overly processed, his formulas cover them all. The brand has created a healthy way to care for hair and transformed so many peoples’ lives around the world and all through a unique no lather shampoo concept.
Famous west coast stylist Chaz Dean developed the system, and his loyal Hollywood clientele continue to use the WEN by Chaz hair care routine. It works and consists of one bottle with multiple benefits. WEN’s special cleansing conditioners do not need a lather to begin their magic. You’re getting five products in one bottle, so it’s quite economical in the long run. WEN’s cleansing conditioners replace your shampoo, conditioner, deep conditioner, de-tangler and leave-in conditioner.
These luxurious formulas have been carefully developed and designed to offer amazing strength, super shine and manageability to one’s hair. For instance, WEN’s very popular Sweet Almond Mint contains natural and effective ingredients like wild cherry bark, panthenol, chamomile extract, glycerin and rosemary extract. These fragrant blends support the hair’s structure and even allow better color coverage. There are also Pomegranate and Lavender cleansing conditioners to try.
Your hair will respond immediately after using one of WEN By Chaz’s unique cleansing conditioners. Your head will enjoy the careful massage of the rich, creamy product for the scalp and tresses. You can really feel the body building in your hair. Wow.
In much of the world human rights simply aren’t respected. Across the developing world brutal dictators rule and use their power to suppress democracy, human rights, and other important basic needs any modern country has. Activists looking to fight against these injustices aren’t standing up to regimes that allow for dissent.
These activists risk imprisonment, torture, and even death as a consequence of their actions. With this image in mind it’s not hard to see why someone like Thor Halvorssen are such exceptional humans. Over the course of his 40 years, Halvorssen has led important organizations in the fight to advance liberty across the world. From the Foundation For Individual Rights In Education to the Children’s Peace Movement, Halvorssen has made a mark just about everywhere he steps.
One of the earliest but most important battles Halvorssen fought was against the slave labor camps of China. In 1999 Halvorssen led a movement to convince the corporation Lucent Technologies to adopt a strict policy against slave labor. Learn more about Thor Halvorssen: https://humanrightsfoundation.org/about/board-and-international-council/thor-halvorssen
At the time he decided to take a stand against child labor in China the country had Laogai camps across the country with up to 8 million inmates held in these camps being used to make consumer goods. After convincing Lucent Technologies he moved on to focus on other important issues.
Halvorssen’s success in founding multiple organizations has produced many of the positive results he has become famous for. FIRE, the Foundation For Individual Rights in Education, he united both liberals and conservatives in order to advance personal freedom across the world.
While the company was successful in accomplishing this goal, its 5 year run came to a close. The next year Thor Halvorssen founded the Human Rights Foundation where he currently heads as it’s president. Through the Human Rights Foundation he continues to fight for individual rights across the world and for the establishment of free societies.
Read more: Thor Halvorssen | LinkedIn
Guest of a Guest gives an interview to young-lady businesswoman in the cosmetics industry named Doe Deere about Lime Crime. Doe Deere comes to the USA from Russia at the age of seventeen. At first, the years start with a life in Manhattan and eventually she finds her Brooklyn as her turf. Deere admits to having imagination and ambition from an early age, even when she lived back in Russia. Deere does not know that she held on to a big dream though. She recalls having a desire to be musician and following through on that while in New York City. The experience as a musician holds as a learning model for long term thinking and commercial value. However, finding make up turns out to be a most beautiful thing for her. It kind of coincides with her time in Russia selling temporary tattoos as a novelty and for fun. It’s all about discovery and playing up a value. It is fourteen years of experience in New York City for Deere. This experience includes playing in a band. This I how she met her husband and business partner.
Her best advice for other ambitious young women is to follow their hearts she believes every person has something special about them and when they find their unique skill they tap into their truest potential and talent. “Go where you love.” Deere says. She advise to really explore that area where ever it is. For her, it is important to be in touch and know yourself to find the best value. This is the train of thought that ushers in the creation of Lime Crime. This is circa 2008. It is the result of her affinity for light and bright colors of make up in an industry that mainly focuses on natural colors. Learn more: https://galoremag.com/lime-crime-creator-doe-deere-colors-haters/
Deere started making her own colors of make up after finding none of she wants available on the market. The results on her and the reaction of girls who saw her makeup is stunning. As a result, the company makes profit. Deere thinks make up gives her, and the women who use Lime Crime, more freedom of expression. She even has a little experience in fashion and design. She says the two go head in hand. Deere understands that hair, wardrobe and face are mediums of expression. All she has to do now is stay smart and light hearted. Being herself and expressing what is in her mind works well for Deere. When she sees a need for beauty and change she goes for the win. And that is the secret to her success in life, business and personal beauty. This advice is a good way to go for anyone, not just other ambitious young ladies.
Check our Deere’s website
Jason Halpern is a property developer. He runs the family business JMH Development Company. In 2010, he took over the management of the company. JMH Development was founded in 2000. The company has invested over $500 million in projects in New York. The 340 luxury apartments and the 184 Kent developments are one of the epic events covered by the company. JMH Development is responsible for projects in Cobble Hill and the larger Brooklyn area.
JMH Development and Jason Halpern remain committed to creating innovative and new buildings for commercial business and rental property in New York. JMH Development has enough experience in developing commercial and residential real estate projects in the United States. JMH Development has an innovative approach to developing luxury category properties. The company is a pioneer in the development of well-positioned and unique properties in Brooklyn, Manhattan, and Miami Beach.
In all their development stages, from building to site management, the company is a leading brand in marketing and construction. The professional workers at JMH Development are well-versed in all development aspects in a residential, commercial, and luxury apartments. Combining their market insight, a deep set of valuable on-site expertise and development skills, JMH Development is committed to delivering the high-end properties for you. Historic preservation and restoration are their central philosophy.
JMH Development, Led by Jason Halpern, has announced the topping off of the South Aloft Beach. This is a 235-room motel that will be opened in 2015 in Miami Beach. The development project was led by JMH Development and Madden Real Estate Development Company. The historic Motel Ankara will be re-used to include the developed eight-story tower. Plaza Constriction is in charge of all construction purposes. They are led by architects from ADD, Inc. the Beach hotel will be constructed as the first Historic South Beach Hotel since 2009. The hotel will offer larger rooms of about 380-square-feet.
According to Jason Halpern, he is excited about the development of the South Aloft Beach Hotel. JMH Development has a track record of success in all projects they undertake. The topping marks the significant milestone off of the roof. The next phase will begin after the Beach Hotel construction is complete. The Aloft South Beach offers a prime location for Collins Canal and the Lake Pancoast. It is located beside the South Beach convention center in Miami. The hotel offers numerous night clubs, art galleries, and restaurants.
Visitants will have all they want at the hotel. They will enjoy the beautiful scenery. They will have unlimited access to the roof deck lounge, an outdoor pool, and the 24-hour fitness center. It offers a special place for meetings to take place. Social gatherings and business meetings also have a place in the structure. There is also free access to local bands.
The modeling industry is very exciting. There are a ton of men and women that come through the industry, but there are only a few that have the longevity to stay in the industry. Naomi Campbell is one of those people that has managed to stay relevant for a long time. She has been able to survive in an industry where a lot of people do not last for more than a couple of years.
I think that she has had the staying power because she continued to be versatile. She could have easily become this supermodel that got stuck with runway modeling, but she branched out into magazines. She could have let other younger women in the modeling industry threaten her and she could have lost her confidence. She did not let anyone threaten her though. She has remained very confident in her various fields of work. She has gotten into acting and this is another area where she has excelled. Naomi Campbell has been able to explore different positions on television in the United States and the United Kingdom. Her ability to split her time and energy between two different countries has made her an intriguing supermodel with international success.
I think that there are a lot of models that look up to Naomi Campbell and what she is doing. She has been able to stay in shape and shine as a supermodel for so many years. This has to be an inspiration for lots of women. There are young girls that are looking up to her because she has stayed in such great shape for so many years. I can hardly believe that she is almost 50. This means that she has been modeling almost as long as I have been alive. That is unbelievable. She was on the cover of magazines when I was a little girl, and she is still gracing the cover of magazines right now. That is something that is unbelievable to me. I even see her acting on television shows that I watch. Campbell has been successful because she works very hard.
John Goullet earned his Master’s degree in Computer Science from Ursinus College in 1983. He began his career as an IT Consultant. After spending several years in this role, he moved into IT Staffing and has made this his primary goal. In 1994 he founded Info Technologies. He used his innovative talents to build his company into a leader in IT Staffing. By now he was placing clients with Fortune 500 companies and had a net worth of $30 million. Info Technologies was cited in Inc. Magazine as one of the fastest, private companies in the IT Staffing field.
In 2010, John merged Info Technologies with DIVERSANT and became Principal Executive. The firm is a leader in IT Staffing for Mid- Market and Fortune 500 Companies. John’s specialties include: Info Systems Staffing, Application Development, Mobile Development, Network Engineering and Solutions Architecture.
John is an entrepreneur and innovator. The field of IT Staffing is changing constantly. New IT programs are being born by the hundreds, requiring new skills and knowledge. John is always looking to get ahead of the curve. He fosters creative thinkers, requires the highest ethical standards, respect and discipline. Unlike many firms that see their role as simply placing a candidate in a desired position, John fosters long term relationships and views his placements as business partners. He uses the Consultative Approach to solve decisive issues. We must remember that IT Staffing is no longer just placing a candidate in a position at a given salary. Now a final decision is based on the company, company’s philosophy, location, a wide range of benefits, salary and workplace. For example: Will the company allow employees to work from home? How much travel time will be required? It takes a unique talent to work through all of these issues and help the candidate make a final decision. John Goullet has that special gift.