Sustainable Success The Goal For Aton Villa’s Wes Edens

In July 2018 the billionaire investors, Wes Edens and Nassef Sawiris stepped into the glamorous world of English soccer to seek new success for the Aston Villa Football Club. Following relegation from the lucrative Premier League in 2016, Aston Villa found itself in need of financial investment as the safety net of parachute payments from the EPL are due to end at the close of the 2018-19 season. Dropping out of the world’s richest soccer league, the EPL is a major blow to most clubs and caused issues for the former owner, Dr. Tony Xia.

Instead of the traditional buyout, most soccer club owners agree on when making decisions regarding the future of their team, Dr. Xia and the NSWE investment group formed a strategic partnership. Xia remains a member of the board of directors and co-Chair with Wes Edens and Nassef Sawiris taking control of a 55 percent stake in the historic club. Read more about Wes Edens at Wikipedia

The majority of fans have welcomed the arrival of Nassef Sawiris and Wes Edens as owners despite the difficult years the club faced under previous American owner, Randy Lerner. Both Egyptian billionaire Sawiris and Wes Edens have experience in their careers in the sporting industry with the Fortress Investment Group founder overseeing a stunning turnaround at the Milwaukee Bucks NBA franchise. Not only has Edens been in control of a change in player roster lifting the franchise up the standings, but the entire city has benefitted from the work of the thrill-seeking mountain climber.

Building the new arena specifically for the NBA franchise has led to the development of Milwaukee’s Entertainment District. A large amount of vacant land was found in the district which was purchased and transformed into the BUcks new arena to change the face of downtown Milwaukee. Fans of Aston Villa have backed the change in regime at their club which has seen a change in head coach and the appointment of a chief executive with experience at the top end of the Premier League.



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